Ecommerce major Meesho is set to acquire B2B commerce startup Kirana Club in a ₹202 Cr all-cash deal
The company said the deal aligns with its strategic objectives and is expected to strengthen its presence and capabilities across the ecommerce ecosystem
Founded in 2020 by Anshul Gupta and Aishwarya Jain, Kirana Club operates as a technology platform and B2B community network for kirana retailers
Ecommerce major Meesho
will acquire B2B commerce startup Kirana Club in an all-cash deal worth ₹202.08 Cr (about $21.2 Mn). The company said the transaction is expected to be completed in three tranches on or before March 31, 2027.
The deal would see Meesho buy 100% of the share capital of Kirana Club’s Singapore entity, Kirana Club Pte Ltd, and 0.41% of the share capital of its Indian entity, Retail Pulse Labs Pvt Ltd, via the acquisition of 41 CCPS from its identified selling shareholders. The remaining 99.59% stake of RPLPL will be acquired by the company indirectly via Kirana Club.
The acquisition comes as Meesho seeks to deepen its presence across the ecommerce value chain amid strong business momentum. The company said the deal aligns with its strategic objectives and is expected to strengthen its presence and capabilities across the ecommerce ecosystem.
Post the acquisition, Kirana Club will continue to operate independently within the Meesho. “It will become a wholly-owned subsidiary (WOS) of the company, and the Indian will become a step-down subsidiary of the company,” the exchange filing stated.
Founded in 2020 by Anshul Gupta and Aishwarya Jain, Kirana Club operates as a technology platform and B2B community network for kirana retailers. It runs a B2B ecommerce marketplace that connects kirana stores and small retailers with FMCG brands and distributors, primarily across tier II, III and IV cities as well as rural India. The startup is backed by GSF and Powerhouse Ventures.
The platform claims to serve more than 4.1 Mn registered retailers across India from whom it generates revenue through commissions and advertising services.
The transaction comes days after Fidelity, one of Meesho’s early backers, offloaded shares worth ₹988.44 Cr through a bulk deal.
According to NSE data, Fidelity’s holding entities — FID FDI 2117 LLC and FID FDI 312 LLC — sold a combined 5.98 Cr shares at around ₹165.2 apiece.
On the financial front, ecommerce major Meesho sharply reduced its consolidated net loss by 88% to ₹166.3 Cr in Q4 FY26 from ₹1,391.4 Cr in the corresponding quarter last year. On a sequential basis, losses declined 66% from ₹490.7 Cr.
Operating revenue jumped 47.1% year-on-year to ₹3,531.2 Cr in Q4 FY26 from ₹2,400 Cr a year earlier. Sequentially, it remained largely unchanged, rising marginally from ₹3,517.6 Cr in the previous quarter.
For the full fiscal year, Meesho narrowed its net loss by 65.6% to ₹1,357.7 Cr, while operating revenue grew 34.5% to ₹12,626 Cr.
Looking ahead to FY27, the company said it will continue investing aggressively in user acquisition while maintaining a focus on platform health.
“When the choice has been between a better optical quarter and a healthier flywheel, we have always chosen the flywheel. FY26 was no exception. The macro will shape how the next two or three quarters look. It does not change where we are going,” the company said.
Shares of Meesho ended today’s trading session 0.71% lower at ₹167.15 apiece on the BSE.
Source: Inc42 - Startups
