Nani has slowly emerged as a credible force in the Telugu film industry, not just as an actor but also as a producer. While hits and flops are common for any actor, Nani’s consistency has kept him in the spotlight.
His recent production Court proved to be a huge success, reportedly securing an impressive 8 crores OTT deal with Netflix, despite starring not-so-big names.
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Interestingly, while many Telugu films are struggling to lock OTT deals, Nani’s projects are closing deals well before release.
His upcoming film The Paradise, which has not even started shooting, has reportedly sealed an OTT deal for a massive 65 crores.
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Meanwhile, HIT 3, which Nani completed earlier, was acquired by Netflix for 54 crores, according to reports on social media.
Nani’s recent releases have performed strongly in the OTT space. His film Saripodhaa Sannivaaram gained 5.3 million views in just two weeks, making it the fifth most-viewed South Indian film on Netflix in 2024.
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Similarly, Hi Nanna’s Hindi version titled Hi Papa dominated Netflix’s Indian charts, securing the 1st position with 1.2 million views, while the Telugu version claimed 2nd place with 1 million views. The film continued to dominate Netflix charts for many weeks in 2024.
Nani’s films often generate considerable buzz before release, yet some viewers feel they don’t always live up to the hype. Many believe his movies tend to fall in the “okay, not bad” category rather than offering something truly extraordinary.
However, the strong OTT deals and impressive numbers his films continue to secure show that Nani enjoys solid goodwill in the digital space.
With The Paradise and HIT 3 on the horizon, let’s hope that these films will break the “decent but not exceptional” trend and offer something truly memorable.
