More

    MoS Prataprao Jadhav launches Tobacco-Free Youth Campaign 2.0, ET HealthWorld


    New Delhi: In continuing efforts to raise awareness and protect the youth from the harmful effects of tobacco, the Union Minister of State for Health and Family Welfare, Prataprao Jadhav, launched the second edition of the Tobacco-Free Youth Campaign 2.0. He also virtually inaugurated Tobacco Cessation Centres (TCC) in medical institutions across India.

    Speaking at the launch event at Lady Hardinge Medical College, Prataprao Jadhav said, “Every year, around 13 lakh people lose their lives due to tobacco in India, and tobacco has become a fashion statement among the youth, but it can lead to dangerous diseases like cancer.”

    “The 60-day campaign will focus on increasing public awareness about the dangers of tobacco, particularly among youth and rural communities; improving compliance with the revised guidelines for Tobacco-Free Educational Institutions; and strengthening the enforcement of tobacco control laws, especially COTPA 2003 and the Prohibition of Electronic Cigarettes Act (PECA) 2019, to limit youth access to tobacco,” stated the official release.

    “It will also focus on promoting tobacco-free villages, where communities work together to eliminate tobacco and create healthier environments, as well as boosting social media outreach, using digital platforms to deliver strong messages about the harms of tobacco and the benefits of quitting to young people,” the release added.

    At the event, the ministry also launched the Health Workers Guide, SOPs for tobacco-free villages, and the guidelines for law enforcers for effective implementation of tobacco control laws 2024.

    Additionally, an educational video by WHO, aimed at sensitising young students to the detrimental effects of tobacco use, was also launched and will be released in all schools.

    • Published On Sep 24, 2024 at 05:00 PM IST

    Join the community of 2M+ industry professionals

    Subscribe to our newsletter to get latest insights & analysis.

    Download ETHealthworld App

    • Get Realtime updates
    • Save your favourite articles


    Scan to download App




    Source link

    Latest articles

    Related articles

    Discover more from Blog | News | Travel

    Subscribe now to keep reading and get access to the full archive.

    Continue reading