Ram Charan’s Game Changer is all set to arrive in theatres on January 10, 2025. Expectations are sky-high despite that S. Shankar’s last film Indian 2 turned out to be one of the biggest disasters.
As per the latest update, Ram Charan is reportedly going to Bigg Boss as part of promoting the upcoming political thriller. The episode will air on Friday, January 3, and shooting has been already completed for the same, as per a few reports.
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The trailer for the film is already out and it looks grand with some amazing action sequences. However, the question that remains is whether Ram’s promotion in Bigg Boss will work in favor of the film’s Hindi version.
The biggest problem right now is that Game Changer has not created enough buzz, even among the Telugu audience. Moreover, Hindi viewers are hardly aware of the film.
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Considering that, the Hindi version might not take an opening of even Rs. 5 crores. This also proves that the promotion strategy of the makers is completely wrong.
Ram Charan has opted to promote the film on a platform that is already going through a bad phase due to low TRPs.
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There is a possibility that Ram Charan might have taken the decision because of Salman’s close relationship with his father Chiranjeevi and the success of RRR, which was also promoted in Bigg Boss.
The film’s promotion in the reality show might help in grabbing the attention of a handful of audiences. But the fate of the film is not so good, specifically in the North Indian market.
Moreover, people are well aware of what Shankar delivered last time with Indian 2 and it won’t be erased from everyone’s minds so soon. The one thing that can save Game Changer for now is positive word-of-mouth.
Ram Charan has a huge fanbase and there is no doubt that they would go to watch the film on the first day, leading to a big opening. After that, everything will depend on the film’s content.
