Ajay Devgn has been an actor for almost three decades but alongside his acting career, he has also been an entrepreneur. It is well known that Ajay has a visual effects studio and a cinema chain, along with a few other businesses. Now, the actor has also entered the alcohol industry as he recently invested in a single malt brand. The cost of one of these bottles varies between Rs 50,000-Rs 60,000 and there are only 1200 limited edition bottles of the beverage.
As per a recent report by CNBC TV 18, the malt is called GlenJourneys and Ajay told the publication, “I have enjoyed drinking good alcohol ever since I was legally qualified to drink.” Although, Ajay quit drinking after visiting a ‘wellness spa’ and stayed sober for a year. “I went to a wellness spa, and since then, I didn’t feel like drinking at all,” he shared and added, “Now, I only have two small drinks a day. The bold flavour of the malt is something I love.” Describing himself as a “fashion guy”, Ajay said that he was “hooked” after he “tasted the whisky” and got associated with the brand.
In another chat with Money Control, Ajay said that he was a “vodka drinker for quite some time” before he quit drinking, and then got into tasting single malts. When he met his co-founder, Mokksh Sani of Cartel Bros in Scotland, Ajay got interested in the business opportunity. Previously, the brand collaborated with actor Sanjay Dutt, who was also the face of the brand and they reportedly managed to sell 3 lakh units of their 200 ml bottles within 45 days of the launch.
Ajay, during a recent appearance on Sanjyot Keer’s YouTube channel where he told his fans about a rather unique way of consuming alcohol. He shared that he and his friends would squeeze out the sugar syrup out of a rasgulla, and then dip it into a glass of liquor. When the rasgulla absorbed all the liquor, they would just eat it at once.