According to reports, it has been confirmed that HYBE Labels and BTS’ animated characters ‘TinyTAN’ signed a licensing contract, and will be distributing their brand of dried seaweed snacks.
The snack will be available in 8 different flavours, including wasabi, fire chicken, mala, kimchi, bulgogi, butter-garlic, cheese, and original.
‘TinyTAN’ are animated characters or the alter egos of the BTS members – RM, Jin, Jimin, JungKook, SUGA, V and J-Hope. They were promoted with the concept that they use a magic door to go back and forth from their dream world to the real world.
‘TinyTAN Gim’ will be distributed to South Korea, the United States, the UK, Australia, Indonesia, and more, in the month of September.
News of the band’s partnership with a food brand comes months after the success of their BTS meal, which earned a burger chain huge billion-dollar profits from the boost in sales. Besides food, the boys have also become the face of high-end fashion brands, mobile phones, beverages and even car brands.