Allu Arjun is at the peak of his career, especially with Pushpa 2 expected to open with unprecedented figures in Hindi.
While the Telugu market is likely to be strong by default, it’s the Hindi performance that will make this film huge.
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Before that happens, Allu Arjun needs to display his star power in the U.S. through pre-sales. He must showcase the increased stardom he has amassed since the first part of Pushpa with advance bookings in the U.S.
So far, only Prabhas has generated massive figures in the U.S. with average content; when it comes to pre-sales, no one else can come close to him.
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Recently, NTR did it with Devara, with U.S. pre-sales kick-starting a positive campaign for the film, which clearly displayed his star power.
Now it’s Allu Arjun’s turn to face this test. Massive pre-sales without seeing the trailer or the actual movie can only happen when a hero has a strong fan base.
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Allu Arjun has the additional advantage of Pushpa 2: The Rule being the most hyped sequel, grabbing attention from everyone, from cricket fans to politicians nationwide.
Allu Arjun proudly flaunts his fanbase as the Allu Army, and now it’s time for them to show the loyalty to their hero.
Pushpa 2 pre-sales have just started in the U.S., and in the coming days, there will be many comparisons with the recent Devara and Prabhas’s pre-sales in this region.
This is an opportunity for Allu Arjun and his army to dominate. Will they?
