There is exactly one month left until the release of Jr NTR and Koratala Siva’s ambitious pan-India project, and the movie is generating good buzz in the Telugu markets so far.
With only 30 days remaining, it will be a significant challenge for NTR to promote the film to Hindi audiences, especially since he is still relatively new there. Additionally, with names like Anirudh involved, the Tamil market cannot be neglected.
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A press meet in Bengaluru is also necessary to promote the Kannada version.
With only 30 days left, the film needs to be promoted well across five different markets, and much of the burden will fall on NTR, as the director’s name is relatively unknown in these non-Telugu markets.
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Even though there are a couple of names like Saif Ali Khan and Janhvi Kapoor associated with the Hindi market, they can’t push the film significantly without NTR making an impact.
This project is crucial for NTR’s plans to establish himself in the Hindi markets and fuel his pan-India ambitions post-RRR. As he has War 2 and a film with Prashanth Neel lined up, “Devara” must perform well in Hindi markets.
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If Devara performs well in the Hindi market, NTR will receive most of the credit, which will further enhance his brand for his upcoming films set to release in Hindi and other South languages.
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