CMF, a sub-brand of London-based technology company Nothing, has announced its partnership with Indian actress, Rashmika Mandanna. From what it is understood, Rashmika will be featured in digital,print, and TVC campaigns as the brand ambassador.
“CMF by Nothing embodies our philosophy of creating devices that enhance everyday experiences. Mandanna, with her personality, spirit and dedication to her craft makes her fit for CMF by Nothing,” Vishal Bhola, president, Nothing India
Reportedly, CMF also unveiled the design of the CMF Phone 1, a smartphone that claims to redefine personalisation and functionality. As per the report,Available in four colours – Black, Orange, Light Green and Blue – the CMF Phone 1 offers a diverse palette to suit every taste.
“This collaboration felt very natural because I love designs and aesthetics. I can’t wait to join forces with CMF and produce something exceptional,” Mandana said.
