Centricity has raised ₹280 Cr (around $29 Mn) in a funding round led by SMBC Asia Rising Fund, comprising ₹230 Cr in equity and ₹50 Cr in venture debt
The Gurugram-based startup plans to use the fresh capital to strengthen its technology stack and expand its B2B2C wealth-distribution platform
Centricity claims to manage assets worth more than ₹15,000 Cr and serve over 20,000 partners and more than 1 Lakh investors
Wealthtech startup Centricity
has raised ₹280 Cr (around $29 Mn) in a funding round led by SMBC Asia Rising Fund, comprising ₹230 Cr in equity and ₹50 Cr in venture debt. The round valued the startup at around ₹1,800 Cr (about $190 Mn)
Existing investors Lightspeed India Partners, the Burman Family Office, RAAY Investments (Amit Patni Family Office), the Kuldeep Rathi Family Office (Ask Automotives Ltd), Stride Ventures, and Innoven Capital also participated in the round.
The Gurugram-based startup plans to use the fresh capital to strengthen its technology stack and expand its B2B2C wealth-distribution platform. It will also deploy the funds to grow its private wealth and NRI client businesses and deepen its presence in India and overseas.
Founded in 2022 by Manu Awasthy, Aditya Shankar, Gaurav Tiwari, Manish Sharma, and Pushpendra Singh, Centricity offers wealth management and investment solutions to independent financial advisers, retail investors, HNIs, UHNIs, and family offices.
Its platform automates processes such as portfolio consolidation, reporting, risk analytics, and investment monitoring for financial advisers and family offices.
Centricity operates multiple business verticals, including its partner-led B2B2C distribution platform One Digital, Invictus Private Wealth, and its Global Private Client business for NRIs.
The startup is expanding the Global Private Client business, which allows NRIs and other global investors to access Indian and international investment opportunities through its offerings based in GIFT City and the Dubai International Financial Centre.
Centricity claims to manage assets worth more than ₹15,000 Cr and serve over 20,000 partners and more than 1 Lakh investors. It also claims to have onboarded 250 family offices since its incorporation.
The startup is targeting revenue of more than ₹150 Cr in FY27. Its operating revenue stood at ₹6.2 Cr in FY25, while its net loss was ₹4.4 Cr, according to Tofler. Centricity is yet to disclose its financial results for FY26.
Prior to this, Centricity raised $20 Mn in its seed funding round at a valuation of $125 Mn in 2024. At the time, the startup said it would use the capital to develop generative AI-led modules, among other initiatives.
The fundraise comes amid growing investor interest in India’s wealthtech sector. Last month, Veriqus Group raised ₹387 Cr to build an integrated wealth and asset management platform with technology and AI at its core.
Similarly, Neo Group also raised about ₹350 Cr from Peak XV Partners to invest in talent, technology, and new product capabilities as the company expands its presence across India.
Fintech and stockbroking companies such as Paytm, MobiKwik, and Groww are also expanding their wealth management offerings to tap the growing market.
At the heart of this push is India’s rapidly growing wealthtech industry, which is projected to become more than $95 Bn opportunity by FY30, driven by a new generation of digital-first investors.
Source: Inc42 - Startups
